{"id":38156,"date":"2023-03-23T21:09:46","date_gmt":"2023-03-23T15:39:46","guid":{"rendered":"http:\/\/ismiletechnologies.com\/?p=38156"},"modified":"2023-03-23T21:10:01","modified_gmt":"2023-03-23T15:40:01","slug":"devops-to-revops-funnel-for-cfos","status":"publish","type":"post","link":"https:\/\/ismiletechnologies.com\/en_us\/cloud\/devops-to-revops-funnel-for-cfos\/","title":{"rendered":"DevOps to RevOps Funnel for CFO&#8217;s"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"38156\" class=\"elementor elementor-38156\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ba0a568 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ba0a568\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-fb73019\" data-id=\"fb73019\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-beddaea elementor-widget elementor-widget-text-editor\" data-id=\"beddaea\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>The world of business is continuously evolving, and technology plays a crucial role in driving this change. Every organization is looking for ways to optimize its operations, increase efficiency, and boost revenue. To achieve these goals, companies are turning from DevOps to RevOps methodologies, which is proving to be highly effective.\u00a0\u00a0<\/p><p>The shift from <span style=\"color: #14a49c;\"><a style=\"color: #14a49c;\" href=\"http:\/\/ismiletechnologies.com\/devsecops-managed-services\/\">DevOps<\/a><\/span> to RevOps is one of the key trends that have emerged in recent years This shift has been driven by the need to align business operations with revenue goals and outcomes.\u00a0<\/p><p>However, CFOs need to understand how DevOps and RevOps work together in a funnel to drive ROI.\u00a0\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8fd3e92 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"8fd3e92\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ab6da9d elementor-widget elementor-widget-heading\" data-id=\"ab6da9d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Transitioning from DevOps to RevOps\u00a0<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a9c4fd1 elementor-widget elementor-widget-text-editor\" data-id=\"a9c4fd1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>DevOps and RevOps are two methodologies that focus on different areas of an organization.\u00a0<\/p><p>DevOps is a methodology that focuses on improving the collaboration and communication between development and operations teams. This methodology has been highly successful in improving the speed and quality of software development. However, it has its limitations when it comes to aligning business operations with revenue goals.\u00a0<\/p><p><span style=\"color: #14a49c;\"><a style=\"color: #14a49c;\" href=\"https:\/\/www.techtarget.com\/searchcustomerexperience\/definition\/revenue-operations-RevOps\">RevOps<\/a><\/span>, on the other hand, is a methodology that builds on the principles of DevOps but takes a more holistic approach to aligning business operations with revenue goals. RevOps involves bringing together teams from across the organization, including sales, marketing, customer success, and finance, to work towards a common goal.\u00a0<\/p><p>While DevOps focuses on collaboration between development and operations teams, RevOps brings together sales, marketing, and customer success teams to drive revenue growth. Put together, the DevOps to RevOps funnel acts as a framework that helps organizations transform their DevOps processes into revenue-generating processes. Let\u2019s dig further into what it is in the next segment.\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-36ce7ce elementor-widget elementor-widget-heading\" data-id=\"36ce7ce\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">DevOps to RevOps Funnel: What is it?\u00a0\u00a0<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-29892d4 elementor-widget elementor-widget-text-editor\" data-id=\"29892d4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>The DevOps to RevOps funnel is a process that takes the principles of DevOps and applies them to the revenue operations process. By doing so, companies can optimize their operations to increase revenue and boost ROI.\u00a0<\/p><p>This funnel consists of four key stages that are explained below:<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2246ba6 elementor-widget elementor-widget-text-editor\" data-id=\"2246ba6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<ol><li><span style=\"color: #000000;\">Attract:<\/span> This stage involves attracting potential customers to your business. It includes activities such as marketing, advertising, and lead generation.<\/li><li><span style=\"color: #000000;\">Convert:<\/span> Once you have attracted potential customers, the next stage is to convert them into paying customers. This stage includes activities such as sales, customer onboarding, and product demos.<\/li><li><span style=\"color: #000000;\">Expand:<\/span> After you have converted a customer, the next stage is to expand their relationship with your business. This stage includes activities such as cross-selling, upselling, and renewals.<\/li><li><span style=\"color: #000000;\">Advocate:<\/span> The final stage of the RevOps funnel is advocacy. This stage involves turning your customers into advocates for your business, which can help drive referrals and new business.<\/li><\/ol>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-35a4a2a elementor-widget elementor-widget-text-editor\" data-id=\"35a4a2a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Implementing the above-mentioned steps included in the DevOps to RevOps funnel bring immense benefit to the table. Read about all the advantages it can offer to your business in the next part.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ba96830 elementor-widget elementor-widget-template\" data-id=\"ba96830\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"template.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-template\">\n\t\t\t\t\t<div data-elementor-type=\"section\" data-elementor-id=\"33182\" class=\"elementor elementor-33182\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-88fb3b3 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"88fb3b3\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-eaf9399\" data-id=\"eaf9399\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-59a2347 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"59a2347\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-38acb31\" data-id=\"38acb31\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c9dc7b5 elementor-widget elementor-widget-heading\" data-id=\"c9dc7b5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Ready to automate dev &amp; ops to shorten the SDLC? <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5120274 elementor-widget elementor-widget-text-editor\" data-id=\"5120274\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Talk to our experts today &amp; see how they can help to fulfill your business objectives.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-239b517\" data-id=\"239b517\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f13eeb0 elementor-align-center elementor-widget elementor-widget-lottie\" data-id=\"f13eeb0\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;source&quot;:&quot;external_url&quot;,&quot;source_external_url&quot;:{&quot;url&quot;:&quot;https:\\\/\\\/assets4.lottiefiles.com\\\/packages\\\/lf20_kkesf8mx.json&quot;,&quot;is_external&quot;:&quot;&quot;,&quot;nofollow&quot;:&quot;&quot;,&quot;custom_attributes&quot;:&quot;&quot;},&quot;loop&quot;:&quot;yes&quot;,&quot;play_speed&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:0.9,&quot;sizes&quot;:[]},&quot;lazyload&quot;:&quot;yes&quot;,&quot;link_to&quot;:&quot;none&quot;,&quot;trigger&quot;:&quot;arriving_to_viewport&quot;,&quot;viewport&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:0,&quot;end&quot;:100}},&quot;start_point&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:0,&quot;sizes&quot;:[]},&quot;end_point&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:100,&quot;sizes&quot;:[]},&quot;renderer&quot;:&quot;svg&quot;}\" data-widget_type=\"lottie.default\">\n\t\t\t\t\t<div class=\"e-lottie__container\"><div class=\"e-lottie__animation\"><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-b5ccacc\" data-id=\"b5ccacc\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2f134cd elementor-align-right elementor-mobile-align-left elementor-tablet-align-right elementor-widget elementor-widget-button\" data-id=\"2f134cd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-xs\" href=\"#elementor-action%3Aaction%3Dpopup%3Aopen%26settings%3DeyJpZCI6IjI5OTEiLCJ0b2dnbGUiOnRydWV9\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Start Today !<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4c5df3a elementor-widget elementor-widget-heading\" data-id=\"4c5df3a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What RevOps brings to the Table\u00a0<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-773ce82 elementor-widget elementor-widget-text-editor\" data-id=\"773ce82\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>While DevOps focuses on software development and operations, RevOps focuses on aligning the entire revenue operations process to drive growth.\u00a0\u00a0<\/p><p>As a CFO, there are several benefits to adopting DevOps to RevOps approach to business operations. Here are a few ways that RevOps can help drive ROI:\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-38830e7 elementor-widget elementor-widget-heading\" data-id=\"38830e7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Data-Driven Decision Making:<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d538de8 elementor-widget elementor-widget-text-editor\" data-id=\"d538de8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>RevOps teams use data to make informed decisions about sales and marketing strategies. By leveraging data, companies can optimize their sales and marketing efforts to achieve higher revenue and increased ROI.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cbaf064 elementor-widget elementor-widget-heading\" data-id=\"cbaf064\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Increased revenue:<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-97921d1 elementor-widget elementor-widget-text-editor\" data-id=\"97921d1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>By aligning business operations with revenue goals, RevOps can help drive increased revenue for your organization. According to a report by SiriusDecisions, companies that adopt a RevOps approach see a 71% increase in revenue within 24 months.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-efcec56 elementor-widget elementor-widget-heading\" data-id=\"efcec56\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Better Resource Utilization:<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-45195e7 elementor-widget elementor-widget-text-editor\" data-id=\"45195e7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>By automating manual processes and reducing waste, DevOps teams can optimize their resources and reduce costs. This optimization can help companies achieve higher profitability and increased ROI.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8b09764 elementor-widget elementor-widget-heading\" data-id=\"8b09764\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Improved alignment:<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-46f3671 elementor-widget elementor-widget-text-editor\" data-id=\"46f3671\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>RevOps brings together the sales, marketing, and customer success teams, providing a holistic view of the customer journey. This alignment helps to identify and resolve issues that impact the customer experience, resulting in increased revenue and customer satisfaction.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-17a5772 elementor-widget elementor-widget-heading\" data-id=\"17a5772\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Increased efficiency:<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-96bf632 elementor-widget elementor-widget-text-editor\" data-id=\"96bf632\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>RevOps helps to streamline processes and eliminate redundancies across teams, resulting in improved productivity and reduced costs. This increased efficiency allows organizations to scale their operations and revenue faster.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6e04202 elementor-widget elementor-widget-heading\" data-id=\"6e04202\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Better data insights:<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e48b265 elementor-widget elementor-widget-text-editor\" data-id=\"e48b265\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>RevOps teams are responsible for gathering and <span style=\"color: #14a49c;\"><a style=\"color: #14a49c;\" href=\"http:\/\/ismiletechnologies.com\/data-analytics-services-and-solution\/\">analyzing data<\/a><\/span> from different sources, including customer feedback, sales data, and market trends. These insights help organizations make data-driven decisions, resulting in increased revenue and customer satisfaction.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c2eebc6 elementor-widget elementor-widget-heading\" data-id=\"c2eebc6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Improved customer experience:<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a650763 elementor-widget elementor-widget-text-editor\" data-id=\"a650763\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>RevOps teams focus on improving the customer experience throughout the entire customer journey, from lead generation to customer retention. This focus results in increased customer loyalty, improved retention rates, and increased revenue.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dbbf507 elementor-widget elementor-widget-heading\" data-id=\"dbbf507\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Conclusion\u00a0<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ea827d8 elementor-widget elementor-widget-text-editor\" data-id=\"ea827d8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Overall, DevOps to RevOps funnel brings a strategic approach to revenue growth and customer experience management, which helps organizations achieve their revenue goals and drive long-term success.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>The world of business is continuously evolving, and technology plays a crucial role in driving this change. Every organization is looking for ways to optimize its operations, increase efficiency, and boost revenue. To achieve these goals, companies are turning from DevOps to RevOps methodologies, which is proving to be highly effective. The shift from DevOps [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":38163,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[97],"tags":[],"class_list":["post-38156","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cloud"],"_links":{"self":[{"href":"https:\/\/ismiletechnologies.com\/en_us\/wp-json\/wp\/v2\/posts\/38156","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ismiletechnologies.com\/en_us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ismiletechnologies.com\/en_us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ismiletechnologies.com\/en_us\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/ismiletechnologies.com\/en_us\/wp-json\/wp\/v2\/comments?post=38156"}],"version-history":[{"count":7,"href":"https:\/\/ismiletechnologies.com\/en_us\/wp-json\/wp\/v2\/posts\/38156\/revisions"}],"predecessor-version":[{"id":38165,"href":"https:\/\/ismiletechnologies.com\/en_us\/wp-json\/wp\/v2\/posts\/38156\/revisions\/38165"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ismiletechnologies.com\/en_us\/wp-json\/wp\/v2\/media\/38163"}],"wp:attachment":[{"href":"https:\/\/ismiletechnologies.com\/en_us\/wp-json\/wp\/v2\/media?parent=38156"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ismiletechnologies.com\/en_us\/wp-json\/wp\/v2\/categories?post=38156"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ismiletechnologies.com\/en_us\/wp-json\/wp\/v2\/tags?post=38156"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}